Two Cents: Creatives Campaign for a Slice of Cleveland's Rescue Plan Funds
Source: FreshWater
Abstract:
Before the pandemic, Ohio’s creative sector generated $9.1 billion for the economy and accounted for more than 65,000 jobs, according to Ohio Citizens for the Arts’ 2018 report, Ohio’s Creative Economy: The Economic Impact of Arts & Creative Industries.
When COVID-19 arrived in 2020, Cleveland’s creative community was the first to shut down and has been the last to return to any sense of normalcy. Even now, the region’s creative community continues to suffer, says Jeremy Johnson, president and CEO of Assembly for the Arts, the nonprofit organization focused on increasing equity in Cleveland’s arts and culture industries.
Welcome to Our Southwestern Communities
Welcome to Our Southwestern Communities
The southwestern communities of Cuyahoga County represent a blend of shopping convenience, highway access and proximity to Cuyahoga Valley National Park. Situated in the midst of it all is greater Cleveland’s primary airport, Cleveland-Hopkins, the NASA Glenn Research Center and a number of walkable, historic towns.
Where Are Artists Locating?
Artists can be found throughout the southwestern suburbs; however, CPAC’s research shows that they are most prevalent in Berea and Strongsville.
Who Can Help Me Find Space?
With 58 cities and townships in Cuyahoga County, each with their own distinct character, it can be difficult to find the perfect fit for your preferences through an online resource. That’s why CPAC recommends that artists get out and explore communities before committing to a particular city or neighborhood. Along the way, there are also a lot of resources that can make this search easier for you.
City and County Government
When looking for space in suburban markets, city government can be one of your greatest resources. Some cities have specific pages devoted to people interested in relocating to their community. If you’re unable to find a web page that matches that description, pages for Community Development and Economic Development Departments can often provide additional information and resources for home and commercial space buyers. In smaller cities and townships you may not find a page specifically related to development; in this case, it may be best to contact a main phone number. Cuyahoga County’s website features a listing of all 58 municipalities’ direct lines.
Other Resources
Community Development Corporations can be an extraordinary help when you are looking for information and resources about a particular community. These nonprofit organizations work to revitalize the neighborhoods and cities where they are located, sometimes through planning, sometimes through real estate development and sometimes through services like block clubs, community policing or art festivals. The primary community development organization in the southwestern suburbs is the Berea Community Development Corporation.
Beyond this community-specific resource, you may also find additional support through regional resources to learn more about neighborhoods, space and community resources throughout the entire region. One of the primary organizations filling this role is Global Cleveland.
Welcome to Our Western Communities
Welcome to Our Western Communities
With some of the best access to the lakeshore and parklands in greater Cleveland, the western communities have drawn a wide variety of artists to properties ranging from bungalows to lakefront mansions. The city of Lakewood remains one of the densest suburbs in the country, with walkable streets and plenty of activity. Further to the west, suburbs grow more residential and less commercial, creating the sense of a strong-knit community.
Where Are Artists Locating?
You can find artists locating across the western suburbs but CPAC’s research suggests that they are showing up in the highest numbers in certain cities, particularly communities closer to the Lake Erie Shoreline:
Who Can Help Me Find Space?
There are 58 cities and townships in Cuyahoga County, and each has its own distinct character. We recommend that artists take some time to get out and explore communities to find one that’s the perfect fit for them. There are a lot of resources that can help you in your search.
City and County Government
When looking for space in suburban markets, city government can be one of your greatest resources. Some cities have specific pages devoted to people interested in relocating to their community. If you’re not able to find something like that, Community Development and Economic Development Departments can often provide additional information and resources for home and commercial space buyers. In smaller cities and townships, you may not find a page specifically related to development; in this case, you may want to contact a main phone number instead. Cuyahoga County’s website features a listing of all 58 municipalities’ direct lines.
Other Resources
Community development corporations can be a strong partner when you are looking to find information and resources about a community. These nonprofit organizations work to revitalize the neighborhoods and cities where they are located, sometimes through planning, sometimes through real estate development and sometimes through services like block clubs, community policing or art festivals. The primary community development corporation in the western suburbs is LakewoodAlive.
Beyond this community-specific resource, you may find additional support through regional resources aimed at helping people learn more about neighborhoods, space and community resources throughout greater Cleveland.
Welcome to Our Southeastern Communities
Welcome to Our Southeastern Communities
Situated between the city of Cleveland and the city of Akron, the southeastern communities have tremendous access to both cities as well as the Cuyahoga Valley National Park. Nearer to Cleveland, the southeastern suburbs have access to a great deal of shopping options, while those closer to the border of the county give way to quaint town centers and farmlands.
What Are Artists Locating?
Artists are present in virtually every southeastern suburb, but CPAC’s Putting Artists on the Map report suggests that downtown Bedford is the current epicenter of the southeastern artist community.
Who Can Help Me Find Space?
Cuyahoga County is home to 58 cities and townships, each with their own distinct character. For this reason, CPAC recommends that artists take time to explore communities to find a perfect fit before committing to any one particular community. Along the way, there are a number of resources that can help make your search easier.
City and County Government
When looking for space in suburban markets, city government can be one of your greatest resources. Some cities have specific pages devoted to people interested in relocating to their community. If you’re not able to find something like that, Community Development and Economic Development Departments can provide additional information and additional resources for home and commercial space buyers. In smaller cities and townships, you may not find a page specifically related to development; in this case, it may be best to contact a main phone number. Cuyahoga County’s website features a listing of all 58 municipalities‘ direct lines.
Other Resources
Beyond these government resources, you may also take advantage of other efforts to learn more about neighborhoods, space and community resources throughout greater Cleveland. The primary nonprofit organization providing this type of service to individuals is Global Cleveland.
Welcome to Our Eastern Communities
Welcome to Our Eastern Communities
The eastern communities are some of the oldest suburbs in greater Cleveland and home to some of the highest concentrations of artists in our region. Inner ring suburbs like Cleveland Heights, East Cleveland and Shaker Heights grew up at the turn of the 20th century around the streetcar and feature dense commercial districts and large houses on winding boulevards. Further to the east, the communities of the Chagrin Valley feature historic New England-style villages and towns peppered among parklands and rivers.
Where Are Artists Locating?
Artists are laying down roots across the eastern suburbs. Through our Putting Artists on the Map research, however, CPAC has been able to identify particular areas where artists are locating in large numbers:
- Cleveland Heights (particularly the Cedar-Fairmount, Cedar-Lee, Coventry Village and Severance neighborhoods)
- East Cleveland (particularly the Forest Hills neighborhood)
- Shaker Heights (particularly the East Shaker / Mercer, Moreland Hills and South Shaker neighborhoods)
- The Chagrin Valley (including the cities of Chagrin Falls, Gates Mills, Hunting Valley, Moreland Hills, Orange and Pepper Pike).
Who Can Help Me Find Space?
There are 58 cities and townships in Cuyahoga County, each with their own distinct character. Before renting or buying space, we recommend scheduling some time to get out and explore communities to find one that’s the right fit for you. There are also a lot of resources that can help you in your search.
City and County Government
When looking for space in suburban markets, city government can be one of your greatest resources. Some cities have specific pages devoted to people interested in relocating to their community. Community Development and Economic Development Departments can often provide additional information and resources for home and commercial space buyers. In smaller cities and townships, you may not find a page specifically related to local development; in this case, your best bet might be to reach out directly to a main phone number instead. Cuyahoga County’s website features a listing of all 58 municipalities’ direct lines.
Other Resources
In the eastern suburbs, there are a number of neighborhood-specific websites that can provide you with additional information:
The city of Cleveland Heights also maintains a webpage devoted to the Severance Shopping Center located in the heart of the Severance neighborhood.
Community development corporations can also be a tremendous resource when you are looking for information and resources about a community. These nonprofit organizations work to revitalize the neighborhoods and cities where they are located, sometimes through planning, sometimes through real estate development and sometimes through services like block clubs, community policing or art festivals. The primary community development corporation in the eastern suburbs is FutureHeights.
Beyond these community-specific resources, you may find additional support through regional resources. These are aimed at helping people learn more about neighborhoods, available space and community resources throughout greater Cleveland.
Where Are Artists?
Where Are Artists?
The most basic way to understand the location decisions of artists is to see where they are currently living by pinpointing their current addresses on a map. The database of 4,016 individual artist addresses was used to geocode or map their locations. After completing this, Northern Ohio Data and Information Service (NODIS) and CPAC staff used a block group level map of the number of artists and artists per adult population (based on 2000 Census data), along with Geographic neighborhoods in the county.
The twenty-four artists neighborhoods are listed below and shown in the following maps.
The map below shows artist neighborhoods colors are used to distinguish the neighborhoods.
The second map shows artists and artist neighborhoods. This map has red dots to show the areas that are most populated by artists.
Get Involved
Get Involved
Learn from Issues
If you are interested in being more politically active, or at least more publicly engaged, the best place to start is by building the foundation. Assembly has developed some content on arts advocacy that provides a good place to start.
Know Your Public Officials - and What They Are About
For many of us, our interaction with our public officials ends when we submit our ballot; however engaging in our community leaders’ decisions should not stop there. Public officials are in place to represent our best interests. As their constituents, we should take the time to learn more about them. What are her goals? What is his voting record? What is on the agenda at the next public meeting? Before you send an email or make a phone call to share your opinion, remember that public officials were put in place because of their own values and decision-making strategies. Understand where your representative is coming from and learn more about the issues they care about. Once you have that knowledge, you will be in a much better position to share how your interests may align with their goals and the goals of your community.
Become an Artist Activist
Once you have the knowledge you need, make your move. We talked a lot about being an artist activist in our From Rust Belt to Artist Belt 2 conference; here are some key strategies you can follow to be successful:
Start early
- Start early; and if you can’t, do not let that discourage you from starting at all
- Officials are sometimes the obstacles, so work on campaigns and become involved in the political process to help get the best ones elected
- Familiarize yourself with the bureaucratic process
Bring the arts to them
- Bring public officials into direct contact with the arts by inviting them to special events, adding them to your mailing lists and regular sending press releases to them
- Counter misinformation and stereotypes of artists and the artistic community
Get a group together
- Put together a coalition among peers to build consensus on which policy goals to prioritize
- Reach out to everyone, even those who may not be known arts supporters; you never know what passion or connection they may harbor for the arts
- Enlist the help of friends with additional connections and form strategic alliances
Refine your message
- Make sure what you are asking is doable. Be united around a workable and well-thought-out plan. Use data to support your case or demonstrate economic benefits like job creation.
- Strategically frame your cause to appeal to the broader community in order to get the attention of public officials. Communicate the benefits of your plan so they can understand and help you communicate its value.
- Presenting your message may be even more important than the message itself. Tell moving and interesting stories to help you appeal to the human side (as opposed to the data-driven side) of officials.
- Don’t be discouraged if you are not initially heard. Persevere and build a bigger voice by collaborating. As you build your movement, check to see if you are advocating for the same end goal as a larger group or sector. Use their size to help you win support for the cause. You may have to give up a little control to achieve a mutual end result; however, a success after all your efforts will be worth it.
Build relationships
- Establish relationships with key leaders like government administrators and elected officials before you need something
- Ask good questions, especially those that help you figure out the official’s taste in the arts. What would motivate her to help? What end result he trying to achieve?
- Ask for advice and referrals. This will enable you to reach more people and will add buy-in for your public official
- Find common ground, make a connection and help your officials realize the win-win for you and their constituents
Get Acquainted
Get Acquainted
Why Cleveland?
As you’ll often hear, Cleveland has a great community of artists. Northeast Ohio is building an infrastructure around creative professionals that rivals some of the best cities in the nation. There are many resources designed specifically for local artists. We’ve designed this entire Creative Compass website around artists needs and the support available to them.
To find out more about what Arts Cleveland has been directly involved in, visit our website.
There are some additional characteristics of Cleveland that seem to make it tailor-made for artists:
- Great Spaces: so often we hear that artists could “never afford a space this amazing” in another city. With a host of live-work lofts and community development organizations to support urban growth and redevelopment, Cleveland and its surrounding suburbs and counties is a prime place to set up shop.
- Centrally located: It’s no secret that artists travel. Cleveland is in a great position to easily reach New York, Chicago, Philadelphia, Detroit, Pittsburgh, Miami, Toronto and St. Louis. Live in Cleveland – Tour the World!
- Penetrable: artist Don Harvey said it best in the Fellowship video – “Cleveland is a big enough city that if you do something here, it gets noticed outside the city, but it’s small enough that you can find some room to do something. All the territory is not already staked out.”
- Welcoming: We have a great community of artists and creative professionals. We accept new comers and returning Clevelanders with open arms.
Where to Start
Start growing your network where you are most comfortable. This will be different for everyone, as will be the goals you are trying to accomplish. You may want to get your feet wet and simply read what others are saying or attend an event. Or you may be the type to jump right in and find collaborators and build out new initiatives. Either way, here are some resources to get you started:
- Read the neighborhood guide to get more information on specific areas in greater Cleveland and what assets they have for artists
- View the community event calendar to see networking events that are coming up
- Search for organizations that offer services directly for artists in your discipline and can help you make connections
- Tune in to conversations artists are having, view their work (Cleveland has two artist registries: https://www.clevelandartistregistry.org/ and https://www.clevelandartsevents.com/artist/
- Feel free to stop in if you’d like tailored advice on who to talk to.
How to Make Your Approach
Even through our harsh winters, Cleveland is a welcoming place, and most people will be responsive to pointing you in the right direction. If you are interested in getting involved with a group, the simplest approach may be to ask about the process directly. Learn the location and time of the next meeting and ask if the organization is accepting new members. Find out other ways (in addition to memberships) that you may also become involved.
If you are considering a deeper involvement or investment (of time, money, ideas, etc.) there are a few tips to keep in mind:
- Know who you’re talking to. The number one rule in any communications strategy is to know your audience. The same goes for approaching individuals or organizations. Before you meet with someone, read up on the organization or company website or individual. Plan out how you intend to frame the discussion based on both of your interests. It easier to talk to someone when you have a common understanding of each other. Attending a meeting with this understanding demonstrates that you respect your colleague’s current goals and presence; genuine interest in their work will always be welcome. Organizations have a current and strategic set of programs and services as well. Understand how you may fit in as you begin those conversations.
- Communicate what you are looking for without being too aggressive. Once you understand who you are talking to and what approach might be best for them, be ready to answer their most logical questions: How canI help you? And what benefit might I receive in doing so? A straight pitch is not always the way to go (unless you’re on SharkTank). In fact, a first meeting often may be more about learning what your contact’s roles and responsibilities within the organization. Setting up informational interviews can be much less intimidating for both parties. This way, if the person can’t help you immediately, you can avoid an awkward or uncomfortable situation. You will have established a new contact for the future and can ask if she may know anyone else in the organization that may be a better fit for your current need.
- Follow up. Send a thank you note or an email recapping what actions you’ll be taking next. A quick “thank you” goes a long way.
Arts Advocacy Tools
Helping inform public decisions is our role as citizens and is possible at every level. Advocacy may seem unrelated to your art, but policies are affecting us. Artists are in a unique position to communicate our public value creatively and inform community leaders throughout greater Cleveland about our needs and the impact our creative practices have on their communities.
This information is intended for both novice and expert. These articles and resources will arm you with the information you need no matter how deep you want to go with advocacy work.
You’re not in it alone!
Assembly is always here to field a question or find you resources to help you be successful. We offer on-site training for organizations’ staff and board, and we are happy to meet with individuals with questions or to help solidify ideas. There are also plenty of artists working in this arena and there is power in working together, rather than duplicating work. We can help get you connected.
Advocacy is defined as any action that speaks in favor of, recommends, argues for a cause, supports or defends, or pleads on behalf of others. This fact sheet offers a look at how advocacy is defined and what kinds of activities comprise advocacy work.
How is advocacy different than lobbying?
Lobbying is only one kind of advocacy. Not all advocacy is lobbying but all lobbying is advocacy.
What kind of activities comprise advocacy work?
The following list of advocacy activities is not exhaustive.
- Organizing: Build power at the base. Organizing constituents and organizations around a common advocacy message allows for mobilization during critical times.
- Educate Public Officials: Provide information on issues. Offering fact sheets, research or other information on your issues will educate public officials on the critical issues facing the people you serve.
- Regulatory efforts: Take action at the agencies. Work with regulatory agencies to change public policies in ways that positively impact the population your organization serves.
- Public education: Educate the community on the issues. There are many ways to educate the general public on your issues.
- Nonpartisan voter mobilization: Encourage citizens to vote. Engage in a campaign to register individuals to vote and encourage them to do so.
- Educational conferences: Gather, network, share information, and plan for the future. Convene to discuss issues and strategies affecting your targeted community.
- Lobbying: Advocate for or against specific legislation. All nonprofits are permitted to lobby. 501(c)(3) public charities can engage in a generous but limited amount of lobbying.
How can your organization get more involved in advocacy?
- Educate. Inform your organization about current policies and problems affecting your community.
- Evaluate. Evaluate your organization’s mission and goals, and examine whether current programs involve advocacy as a means to address problems or grievances in the community. If not, how could advocacy play a larger role in your organization’s programs?
- Collaborate. Work in coalitions with groups whose philosophy and goals resonate with yours. Together, pooling staff and resources, all parties involved in the coalition should be equipped to take on campaigns and work for change.
Public meetings provide an inside look at process and decision-making. By attending meetings, you are in a better position to become informed and to have a say in the outcome. Knowing the history of Cuyahoga County’s economic development efforts, we can see the impact of arts and culture in the success of our local economy and back it up with research. Through our presence at meetings, we can showcase the arts and culture sector’s commitment to serving as an essential vehicle for reaching the goals of our larger community and region.
Benefits of Attending a Public Meeting
- Understand how systems and procedures work
- Hear how decisions are being made
- Recognize specific concerns of individual representatives
- Gain information to make clearer arguments for your causes
- Make informed decisions as you vote for candidates and issues
Recommended Meetings
Stay up to date on the most recent creative-industry-wide information over a meal and good company. Each quarter, we share updates on industry data trends, public policy, artist funding, racial equity initiatives, and more.
Cuyahoga Arts & Culture Board Meetings
Cuyahoga Arts & Culture (CAC) is the public subdivision responsible for distributing the tax dollars generated by the cigarette tax to arts and culture organizations. Since 2007, CAC has invested millions of dollars into local nonprofits. Their board meetings are open to the public and anyone interested may attend. During these meetings, CAC discusses changes to program guidelines, staff and board, funding strategies and more. In addition, CAC provides an annual Report to the Community each spring.
Cuyahoga County Council Meeting
The Cuyahoga County Council is responsible for making a number of community decisions that directly affect the arts and culture sector. For example they ratify CAC board appointments and authorize the process for renewal of public funding for arts and culture returning to the ballot. The 11-member body is elected by Cuyahoga County residents. If you have an issue you feel strongly about, be sure to contact the official in your district, and let them know how it will strengthen the region.
City of Cleveland Health, Human Services & the Arts Committee
The Committee on Health, Human Services and the Arts shall research, investigate and develop public policy and advocate for a healthy environment for the City and its residents.
- Check where and whether you are currently registered
- Update your address online
Nonprofit organizations have a unique opportunity to address issues of voter participation. We can help close participation gaps and strengthen democracy.
Location
Nonprofits are often located in and serve communities with lower voter participation.
Staff
Most of us nonprofit professionals are extremely dedicated to improving our communities for the better. We have the ability to make positive change.
Trust
Nonprofits have the credibility and respect necessary to reach out to discouraged and disengaged voters. There is great opportunity to make the process less daunting and more meaningful for those who are new to voting and politics.
Impact
Nonprofit organizations reach populations missed by political campaigns. We are highly effective at increasing voter and civic participation when we actively engage people in the voting process.
What Are the Rules?
This webinar training session answers questions on what nonprofits can do to encourage voter participation through outreach and education to voters in their communities.
Educating Voters
Distribute Ballot Measure Guides
Ballot measures are about laws or constitutional amendments, not candidate elections. You may advocate for or against a ballot measure as a lobbying activity. You may also choose to distribute nonpartisan information on ballot measures as a nonpartisan voter education activity.
Take a position
- Sign onto a coalition or a public statement advocating a “yes” or “no” vote.
- Pass out materials to your constituents explaining why to vote “yes” or “no” on a ballot measure.
- Report advocacy expenditures, if any, as a lobbying activity subject to normal limits on lobbying.
- If your nonprofit lobbies, you should file the 501(h) Election with the IRS to standardize lobbying reporting on your 990, including a clear guideline for lobbying spending.
Distribute neutral voter guides on ballot measures that explain the measures but don’t take a position for or against passage.
- Find a neutral ballot measure guide that discusses what happens if the measure does or doesn’t pass. You can often find nonpartisan ballot measure guides from the same sources that produce candidate guides.
- Remember, nonpartisan voter guides are education, not lobbying. There are no financial or time restrictions on a 501(c)(3)’s nonpartisan ballot measure education activities.”
A Local Context
A chief example of how we’ve transformed our community through a local ballot issue can be seen within our own sector. In 2006, arts and culture projects, organizations and artists were supported with millions of dollars through the passage of Issue 18. This allowed for a 30-cent tax on each pack of cigarettes sold in Cuyahoga County to be dedicated to the support of arts and culture. Cuyahoga Arts & Culture, the public subdivision responsible for distributing the funds, has supported organizations that have significantly improved the lives of greater Cleveland residents and beyond.
Whether you consider your right to vote a unique opportunity or your social responsibility, please make your opinion count through your vote. It’s amazing such a small act can make such a difference.
All types of advocacy require campaigning and mobilizing support. Through various communication strategies you can easily share important messages and pique constituent interest. Advocacy essentially involves ‘influencing’ decision makers and thereby decision-making. By using current research and data you can build a case with the right message to support your work and the work of others. It’s important, however this data be interpreted and translated to fit your intended audience. This becomes even more critical when deciding the appropriate communication channel.
- Visit our Action Center for some pre-populated messages to public officials.
- View Cuyahoga County messages for public support of arts and culture.
- View City of Cleveland Recommendations for an arts-inclusive city.
Integrated into your work, advocacy efforts should be simple, powerful and strategic. Most important, clarity around the outcome of these efforts is essential. Conversations with your colleagues, your board and/or your staff is a great starting point in determining where advocacy best fits for you. This dialogue might help you think through specific priorities and goals, how you might measure your impact and how to support that work through a more formalized structure.
The tips and tools below provide greater insight into building or reactivating your advocacy structure. Don’t hesitate to contact us if you need assistance in getting started!
Tools and Resources
- Discovering the Activation Point is a great page of resources from Spitfire Strategies to start up conversations and begin building your advocacy network.
- Research from The California Endowment helps to provide insight on evaluation methods to measure impact of your advocacy efforts
Taking the time to build relationships with the policy makers in your community is an important step in creating change. We are here to provide you with the necessary tips and tools to set you up for success.
Tools and Resources
- Find your legislators and engage with them directly
- Site Visit Checklist
- Legislative Visit Checklist
As a 501(c)(3) organization, you can and should actively support campaigns you are passionate about by following some simple state and federal guidelines. Your organization and staff can work directly or indirectly with campaign organizers, events and fundraising efforts. We encourage you to contact your financial and legal counsel before you engage in campaign activity, and we hope these tools provide further insight for those conversations.
Tools and Resources
- The organization NonprofitVOTE has provided a number of guides and checklists.
- View Kelly Barstate, National Association of State Arts Agencies’ insight into the importance of advocacy and how organizations should get involved.
- The IRS provides specific rules and regulations for how organizations can engage in campaigns: